MAAM 2020: Do Museums Still Need Objects

Once perceived as static “cabinets of curiosities”, museums are now evolving their missions to meet the needs of their ever-changing communities. As we think about how museums will look in the future, we also need to think about how collections serve diverse audiences. The question remains: Do museums still need objects? The MAAM Annual Conference […]

Europe Profile and Trends

Presented by  Catherine Devine | Global Business Strategy Leader – Libraries & Museums, Microsoft Catherine leads strategy for Libraries and Museums within Microsoft’s Education division. In this role her goal is to leverage technology to further the missions of Libraries and Museums globally in attracting visitors, optimizing the visitor experience, supporting research, serving the community, […]

The Museum of the Future: Digital Transformation and Immersive Technologies

About the Topic The pandemic has showed museums the many benefits of digital and immersive technologies such as virtual- and augmented reality. However, there is a need for up-skilling and training of museums professionals on how to use the new technologies. Olaf Sperwer's NEMO Webinar will give an overview of post-pandemic transformation concepts where digital and […]

Culture Geek Conference

Since 2012, Culture Greek has been bringing together the people who are at the forefront of digital transformation in museums, galleries, theaters, festivals, publishing and film. Their events are packed with real actionable advice, giving you the knowledge you need to make more impact with your work. This year Culture Geek brings the conference direct to your […]

Cultural Alliances: The Imperatives and Challenges of Collaboration

He Art Museum

For the third iteration of Museum 2050’s annual symposium, the platform looks to explore the concept of collaboration, both in its proliferation in recent partnerships amongst museums, particularly in China, and as a centerpiece of creative production. We wish to ask the fundamental question: why collaborate? What is the purpose of these cultural alliances? Whether […]

How Collaborations Are Defining Experiences in China

China’s Gen Z and millennial consumers seek novel products that stand out from the crowd, fueling a rapidly evolving culture of innovative “mega-collaborations” between brands. While many brand pairings may appear extreme or even bizarre, such items are widely talked about, and their freshness and limited-time appeal can tempt young consumers to at least try […]

Sneakers x Culture: Collab

Elizabeth Semmelhack, author of Sneakers x Culture: Collab, explores the collaborative culture that surrounds sneakers. Collaborations have a long history in western fashion and are only increasing in importance especially in sneaker design. This talk charts the history of sneaker collabs beginning in the 1930s and will explore how complex cultural politics and shifting ideas […]

Innovating Your Approach to Online Audience Engagement.

In an age of periodic lockdowns, there is a need to find innovative and creative ways to engage and grow our audiences. Many arts & heritage organisations have some sort of digital collection, how can these assets be repurposed to meet today’s challenges? You will learn from 3 specialists about the opportunities available for interpretation […]

Test to Success! Experiments to Optimize Your Website and Email Campaigns

A/B testing (also known as split testing) is the process of comparing two versions of a web page, email, or other marketing asset and measuring the difference in performance. Join three Digital Culture Network Tech Champions, James Akers (Data Analytics and Insight), Roberta Beattie (Websites), and Peggy Naumann (Email Marketing) as they discuss the different platforms, approaches, and strategies to […]

From First Timer to Biggest Fan – Use Your Data to Keep People Coming Back

Now more than ever it’s vital that the people you engage with become your biggest fans and supporters of the work you produce. Whether it’s customers, donors, members, or artistic partners, your audiences love to experience a personalised and relevant connection to your organisation. When you use multiple software platforms to store and manage your […]